PARTY with the LOMBARDI
San Diego-2003
Tuesday, January 31, 2012
Friday, January 27, 2012
Thursday, January 26, 2012
Wednesday, January 18, 2012
Tapping into Super Bowl XLVI
By
As an official sponsor of Super Bowl XLVI, Bud Light is tapping into the Indianapolis market in bigger numbers than ever before.
And that’s good news for the Indianapolis distributor of Anheuser-Busch products, family-owned Zink Distributing –whose workers have been busy stocking bars and shelves preparing for an event Jim Zink describes as "Final Four times 5″. Banners are already adorning local restaurants and bars for Bud Light and two dozen more establishments will be decked out this week.
But perhaps the most unique marketing for the Super Bowl beer will be happening at the Hampton Inn downtown. In the next couple of weeks it will transform into the “Bud Light hotel”. Every sign will acknowledge the name change–even the soaps and shampoos will carry the Bud Light logo. It will be a place not only for Super Bowl guests…but parties ahead of the big game.
Zink Distributing believes the exposure and volume of business they’ll get from the Super Bowl will last far beyond February 5th. Also…stores are already carrying a limited edition aluminum Bud Light bottle--in cobalt blue--with the Super Bowl logo, host city and date printed proudly on its label. (I suggest you buy two....and save one.)
Then January 23rd, Indianapolis will be among the first to sample a brand new brand of Bud Light, Bud Light Platinum–a sweet malt liquor that Zink says is marketed to the “high end drinker”.
The official kick off “Platinum” is Super Bowl Sunday.
As an official sponsor of Super Bowl XLVI, Bud Light is tapping into the Indianapolis market in bigger numbers than ever before.
And that’s good news for the Indianapolis distributor of Anheuser-Busch products, family-owned Zink Distributing –whose workers have been busy stocking bars and shelves preparing for an event Jim Zink describes as "Final Four times 5″. Banners are already adorning local restaurants and bars for Bud Light and two dozen more establishments will be decked out this week.
But perhaps the most unique marketing for the Super Bowl beer will be happening at the Hampton Inn downtown. In the next couple of weeks it will transform into the “Bud Light hotel”. Every sign will acknowledge the name change–even the soaps and shampoos will carry the Bud Light logo. It will be a place not only for Super Bowl guests…but parties ahead of the big game.
Zink Distributing believes the exposure and volume of business they’ll get from the Super Bowl will last far beyond February 5th. Also…stores are already carrying a limited edition aluminum Bud Light bottle--in cobalt blue--with the Super Bowl logo, host city and date printed proudly on its label. (I suggest you buy two....and save one.)
Limited Edition Bud Light aluminum bottle
Then January 23rd, Indianapolis will be among the first to sample a brand new brand of Bud Light, Bud Light Platinum–a sweet malt liquor that Zink says is marketed to the “high end drinker”.
The official kick off “Platinum” is Super Bowl Sunday.
Friday, January 13, 2012
Thursday, January 12, 2012
Tim Tebow at Super Bowl 2012 to kill Twitter
Super Bowl Ads for Geeks is covering everything there is to know about the Super Bowl 2012 Ads and more, leading up to the big game.
Tim Tebow broke the record for the most tweets per second (sports related) with 9420 after his 80-yard touchdown pass in the overtime against Pittsburgh. Just imagine the Denver Broncos and Tim Tebow make it to the Super Bowl 2012 and Tim Tebow throws another pass like on the weekend - Twitter would explode.
The Super Bowl is the biggest TV event in the United States - everyone is watching. 111 million on average were watching the Super Bowl 2011. The Super Bowl 2012 pairing is not known yet. So Twitter can still hope for the Broncos to lose the next game.
Tim Tebow also made headlines last year during the Super Bowl with his appearance in a pro-life ad. This year he could even be playing in the Super Bowl and not just appear in a commercial.
The Super Bowl 2012 is taking place in Indianapolis on February 5th, 2012.
Tim Tebow broke the record for the most tweets per second (sports related) with 9420 after his 80-yard touchdown pass in the overtime against Pittsburgh. Just imagine the Denver Broncos and Tim Tebow make it to the Super Bowl 2012 and Tim Tebow throws another pass like on the weekend - Twitter would explode.
The Super Bowl is the biggest TV event in the United States - everyone is watching. 111 million on average were watching the Super Bowl 2011. The Super Bowl 2012 pairing is not known yet. So Twitter can still hope for the Broncos to lose the next game.
Tim Tebow also made headlines last year during the Super Bowl with his appearance in a pro-life ad. This year he could even be playing in the Super Bowl and not just appear in a commercial.
The Super Bowl 2012 is taking place in Indianapolis on February 5th, 2012.
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